Ondina come to ROCA Industry in May 2022, after her most recent role as Strategic Marketing Consultant, where she interacted with multiple clients and industries, both corporations and Romanian entrepreneurship.
She has over 20 years experience in marketing, both in companies and in the creative industries. Her contribution covers the entire marketing mix, in close connection with commercial strategies (price, portfolio) but also the area of brand building, market share creation through visibility and impact on consumers.
In the CMO role, Ondina will ensure the construction of a strategic framework through which marketing tools are used with maximum benefits for companies, she will be near the management teams to ensure the implementation of these tools, but also to form the teams to ensure the success of each company's execution.